Creating a solid online presence is crucial for any business - restaurants included. When clients reach your site, they’re looking for information. If you make this information simple to find, they might book their next meal at your restaurant.
A one-page website leverages simplicity so visitors quickly find the information they need about your restaurant. Without stumbling through multi-page websites, visitors to a one-page restaurant site can quickly and easily find all the important details they need to become your customers.
In this article, we’ll delve into how a one-page site will provide a streamlined and cost-effective way to boost your restaurant's online presence, providing extra opportunities for increased revenue. You’ll get a good idea about what it takes to build a stunning one-page website–without any coding skills or technical knowledge.
What is a One Page Site?
A one-page site is precisely what it sounds like: a one-page-only website that does not have links to any other pages within the site. Visitors can consume and digest information from a one-page site rapidly. They will appreciate not enduring the frustration of tapping or clicking through several pages just to find your hours and contact information.
Key Advantages
Having a one-page site is advantageous for your restaurant. Visitors can find the following in seconds:
- Your menu
- Your restaurant’s location
- Your restaurant’s hours
- Your contact information
- A few pictures of your restaurant and products
Instead of navigating to links within your site, visitors can scroll down and get quick answers to simple yet important questions. Within seconds, potential customers can immediately find your menu or book a table quickly.
Disadvantages
While having a one-page site will save visitors time, its simplicity comes with some limitations:
- Limited content space means you can’t upload more than just a few photos.
- A one-page site’s nature makes putting an online ordering or payment system on the site difficult.
- Simplistic design might not be enough to adequately sum up your restaurant’s brand.
- You must use your space wisely–if you put too many items on your site, it will become cluttered and look terrible.
While the disadvantages may appear challenging to overcome, if you construct your site correctly and provide external links, then you can give visitors a clear idea of your restaurant, food, and experience.
Creating a Memorable One-Page Restaurant Site
Today, anyone without any technical or coding skills can quickly create their own website using no-code technology platforms. Don’t worry. You don’t need a computer science background.
No-code website-building platforms integrate a drag-and-drop interface with a pre-existing template library. This makes designing a website that radiates your brand simple and seamless.
Here’s what you need to do to build your own one-page restaurant website:
Choose A Site Builder
A quick Google search reveals an eye-watering selection of on-page website builders. Fear not– we did our research, so you don’t have to. Each site-builder we found conveniently lets you register your domain name.
A domain is your website address, which appears a the top of each webpage. It starts with “www,” followed by “the name of your restaurant,” ending with a “.com” or “.co,” etc. If your preferred site name is taken, they’ll suggest a new one for you.
We’ve narrowed the field to our top three one-page website builders:
Carrd
Carrd is a simple-to-use platform, designed to give no-coders the power to create a one-page website with ease. Start by selecting a template, drag-and-drop your desired features, and customize whatever elements you want. Carrd’s responsive design makes publishing your site quick and easy.
Features
Carrd allows you to embed their sites with analytics tools for easy tracking and forms for lead generation or surveys. By embedding analytics tools, you’ll be able to learn useful insights about your visitors. You can also process payments from PayPal and Stripe with Carrd. If you’re a takeout restaurant that needs to process payments at the time of order, then Carrd is a great choice.
Who’s It Best For
If you have limited time and want to create a professional-looking one-page site rapidly, Carrd is a great option. Carrd is a wonderful fit for anyone on a budget because they offer very inexpensive plans.
Pricing
Carrd’s Pro-Lite Plan is $9/year, which buys you the ability to publish three sites using a huge library of templates; their most expensive Pro-Plus Plan at $49/year gives you the highest-quality images for your site.
Unbounce
Unbounce describes itself as the “first landing-page builder on the market.” It supercharges its drag-and-drop interface with cutting-edge AI tools, which results in rapid one-page site build times. They’ve specialized in one-page site building for over ten years and have an extensive range of templates and know-how for providing tools to make eye-popping sites.
Features
Their AI-building integration is a major benefit, giving you the power to build a site 50% faster than the other options on this list. They also provide an A/B testing feature, which they claim results in 30% more leads than other site builders. Every plan has an AI copywriter to help you summarize your brand and communicate your message effectively.
Who’s it Best for?
People with larger budgets might find Unbounce worth their while. Their premium plan allows for up to 5 domains and lets you A/B test which sites are the most effective. This plan will enable you to experiment with ideas and implement the best one.
Pricing
Unbounce’s Launch package is $99/month, which includes unlimited pages and up to 20,000 visitors. Their most expensive Concierge package starts at $625/month and comes with a dedicated manager for ongoing support and strategic advice.
Strikingly
Strikingly is the youngest company on our list, but they boast a vast template library for one-page websites. All of their templates are customizable, so you can infuse your logo, brick-and-mortar, or product photos into any of them, giving you the freedom to create many design ideas other site builders can’t.
Features
Strikingly gives one-page sites the power and resources of traditional websites. Instead of navigating to various pages, users tap a link, and any form your business needs, like booking or payment forms, will appear to the user as a pop-up. Strikingly is also integrated with a few major payment systems like Stripe.
Who’s it Best for?
People who want to meld their own personal brand into their website will love Strikingly’s unique and easy-to-use site builder. The amount of artistic design freedom Strikingly offers is astounding.
Pricing
Strikingly offers a Limited Plan at $8/month. It includes two sites and the ability to provide one product for sale. Their most expensive VIP Plan at $50/month allows unlimited product offerings and live phone support.
Adalo
While Adalo isn’t a one-page website builder, you can use it to create a one-page app for your restaurant that offers booking and takeout services. With a click, you can also make your restaurant app available as a website.
Like the website builders above, Adalo uses a drag-and-drop interface to create a design that suits your brand. You’ll be able to manage bookings, payments, and takeout orders from the same place, too.
Features
Once you build your app, Adalo lets you make it available in the Apple iOS and Google Play Stores, which you can link to your one-page site. After viewing your menu, customers can quickly download your app, place an order, or schedule a takeout time.
Who Is It Best For?
If you want to get bookings quickly, build a booking and ordering system with Adalo and link it to your one-page site. You can incorporate payments for smooth takeout or delivery. Adalo is compatible with most payment platforms like Stripe, Square, PayPal, and others, making it simple for your customers to place and pay for orders.
Pricing
Adalo’s pricing plans start at $36/month.
Build an Appealing Site
Before creating your one-page restaurant website, get an idea of how you want the layout to appear. Draw out a few concepts and determine color schemes and layout. Decide where to place your location, menu, and contact info. Doing this will lay the groundwork for a pleasant visual experience.
Smooth Scrolling
Design your site as an invisible guide that leads visitors through their “scrolling journey.” It’s best to write a brief introduction about your restaurant before they reach the menu. Include interesting information about your style, techniques, and food that compels site visitors to opt for your restaurant.
Add the menu after your quick story. Make sure all your items fit the page, and the menu’s font is easy to read. Ensuring visitors can clearly read your menu is essential. If your menu appears unprofessional and hard to read, it will sour your reputation and dissuade site visitors from becoming restaurant visitors.
After visitors scroll down from the menu, show them a call to action complete with your hours, location, and contact number. Adding this right after the menu may compel the more ambitious foodies to book tonight’s dinner with you immediately because they must try your 4-meat calzone.
Enhance Your One-Page Site with Adalo
Want to connect your site’s booking features to an app? Or do you want to create an easy-to-use app that your clients can download in the Apple iOS and Google Play Stores? Use Adalo to build it.
Adalo comes packed with customizable templates, ready to build your app quickly to your liking. You’ll find several features enabling you to craft an app to make your restaurant bookings, payments, and takeouts a piece of cake.
No coding or technical skills? No problem– Adalo’s easy, drag-and-drop interface means you can build robust restaurant apps without the learning curve. Hundreds of restaurant owners like you already use it.
